That's the Optimus Prime picture that AICN had up. At least until the suits got on their backs.
EDIT: film ick also have the Bumblebee picture now. Yes, the one where he's a robot.
Transformers doesn't have a hope in hell. Largely as Michael Bay is directing - will you look at his track record?
If you don't believe me, you'll see it fail to live up to this Citroen ad all for yourself next summer.